The concept

...to create an amazing jeans with which to exploit the passion for two wheels, a garment  who try to restrict or at least reduce the damage caused by a fall, something that could protect the body and skin from abrasion: here is the initial stimulus!
Everything starts in 2009, motorcyclist passion combined with thirty years experience of a fashion company manufacturing. After a year of study and planning, we create a "nice stylish product" and at the same time a engineered garment to ride bike.
PROmo is a jeans who plays well the needs and details that a motorcycle clothing should have: comfort, safety and convenience.

We tested it before give it to the market and first to offer it to customers. We wanted to make sure that the jeans was up to the demands and expectations that the end user would expect.

Thank to our commitment this jeans is finally born, to which we have given a name that suggests the meaning of our work: PROmo - PROtections for MOtorcycles

Not necessarily need to choose between style and safety: PROmo is the solution